Our Story


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Who are we?

​​​​​​​​​​​​​​Founded in 2007 by Cathy & Steve Williams, we are a luxury handmade gift packaging brand with a passion for making gorgeous goodies using natural, recycled and environmentally responsible materials that do not cost the Earth.


We specialise in screen printing onto handmade recycled cotton and recycled papers to make wrapping papers, gift bags, gift boxes and decorations. We also screen print and emboss onto recycled leathers, soft jute and cotton textiles, making stationery, totes and gifts.


Based in Bath, England, our talented in-house design team creates two new Vivid collections a year – Spring/Summer and Autumn/Winter. Each seasonal collection also contains a refreshed ‘everyday’ element, so you can regularly update your retail offer with new products to reflect the time of year.


We hand make our full collection in India, in partnership with wonderful factories. We are proud to have built a sustainable business that now supports over 1,000 skilled India team members and their families.


Our paper products are accredited by The Global Recycled Standard & FSC – for more information please take a look at our Ethical Sourcing page.




Bespoke Service

When we are not busy designing products for ourselves, we are responding to design briefs from our larger customers, creating bespoke products for their wonderful stores. Inspiring, collaborating and solution providing is what we do best… and we love a challenge!


From concept to surface print, finished product to retail packing, our strength lies in developing vibrant product ranges that offer a coordinating and cohesive look, across both paper products and textiles.


Hand making gives us the flexibility to make smaller quantities, which means you can respond to fast moving trends and seasonal opportunities without over investment in inventory. We can help you to create your own product line and add those important finishing touches!


Inspired by the world of fashion and interiors, our aim is to create luxury handmade products just for you!


To hear our full story please watch the video below.


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Keep in the loop with our Blog

Learn about our ‘Colour of the Month’ and how we use it!

Stay updated with all our new and exciting news, products, ideas and more.

Learn about our company… find out about our staff, environmental views, how it’s made, tools of the trade, etc.

Click here to go to our Blog!